Under the creative direction of BBDO Chicago, we developed an eye-catching commercial campaign for Wrigley’s Winterfresh gum brand. We directed and produced four on-air and three online spots with an irreverent anything-goes style to champion the power of fresh breath: CoolBreathPower.

CLIENT: BBDO Chicago for Wrigley

CREDITS:
Director, Illustrator, Animator: Karl Ackermann
Additional animation: Jon Bryzski, Takeshi Murata, Eun-Ha Paek, Arthur Jones
Producer, Creative Direction, Copy: BBDO Chicago